Usercentrics - PUBLIC

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Advance Consent Mode (GCM) V2 :

  • User visits websites

  • Google tags will load

  • Consent banner will collect the consent status of the user and

  • Consent Mode will communicate it

User rejects

Google tags adjust

With an advanced implementation of consent mode, tags will adjust their behaviour to respect the status received from each parameter.

Consent Mode detects user <– choice and communicate –> that choice to Google tags

User consents

Google tags behave as normal (firing)

Basic Consent Mode (GCM)

  • User visits websites

  • Google tags are blocked until consent is communicated via consent banner

  • Consent banner appears

User rejects

  • Google tags stay blocked

  • With a basic implementation of consent mode, tags do not fire and no data is shared with Google.

<– Consent Mode –>

User consents

  • Consent Mode detects that user has consented and communicates it to Google tags

  • Google tags load

  • No labels

Usercentrics - PUBLIC